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ketteQ Pre-Series A Investment Round Oversubscribed, Fueling the Supply Chain Management and Automation Platform's Move Into Exponential Growth

Building on the critical state of the supply chain industry, the company has pivoted into hyper-growth mode with a platform that enables supply chain organizations to plan for, act on and optimize decision making.

Nicole Taylor

Oct 7, 2021

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FOR IMMEDIATE RELEASE

October 7, 2021

Supply chain SaaS innovator ketteQ announced today that their second-round investment from industry veterans and influencers came in significantly oversubscribed. Building on the critical state of the supply chain industry, the company has pivoted into hyper-growth mode with a platform that enables supply chain organizations to plan for, act on and optimize decision making.

ketteQ, part of the Barkawi family of businesses, is set to rapidly scale the business through platform innovation, team expansion, formal strategic partnerships, and marketing. Karim Barkawi, founder of Barkawi Holding Group, stated “After being in the supply chain industry for over 30 years, ketteQ has created a truly innovative platform that is on track to transform and future-proof supply chains globally. We are excited for a monumental Series A investing round in 2022.”

With decades of experience in supply chain process optimization, the team built ketteQ on Salesforce for strength in security, scalability, and configurability. The solution delivers lightning-fast data integration from all sources for a 360-degree view of decision-grade data along with AI/ML-powered scenario planning tools to help organizations resolve supply chain issues before they even occur.

Selected as the solution of choice for some of the world’s most beloved Fortune 500 brands across North America and Asia Pacific, ketteQ has experienced 4x growth in revenues in 2021 and is planning for a 10x growth rate in 2022. Capitalizing on the tremendous urgency for solutions in the global supply chain market, industry experts are flocking to ketteQ to support their mission of revolutionizing Supply Chain planning, automation, and execution.

In this morning’s board meeting of investors, ketteQ’s CEO Cy Smith shared “These are exciting times for ketteQ, and I am very grateful to our investors and thrilled for what this latest round of funding enables our teams to bring to the market. We are hyper-focused on creating a paradigm shift in customer service and revenue growth rates for our global roster of clients.”

About ketteQ

ketteQ is dedicated to building a new paradigm for Supply Chain planning and operations. Built by experts in supply chain operations, finance, sales, and marketing, no one understands the business challenges better. Built on Salesforce with strengths in security, scalability, and configurability, ketteQ offers supply chain organizations extended capabilities to fill in the gaps left by legacy systems. www.ketteq.com For further information: Please contact ketteQ at 470.795.9689, info@ketteq.com visit ketteQ.com.

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About the author

Nicole Taylor

Vice President of Marketing

As Vice President of Marketing at ketteQ, Nicole leads brand, product marketing, communications, demand generation, and field marketing to support the company’s growth and pipeline goals. Over more than 20 years, she has built and amplified brands across industries, driving demand through integrated campaigns, experiences, events, and compelling content.

Since stepping into the role, Nicole has guided marketing through ketteQ’s Series B funding round, helped the company earn back-to-back recognition on the Inc. 5000 list of fastest-growing private companies,and led go-to-market for major product launches, including Quintus™, ketteQ’s Free-Range AI™ for supply chain. She has aligned positioning and go-to-market execution across Sales, Product, and Customer teams while building the programs, channels, and team needed to scale.

Nicole’s expertise spans brand development, content strategy, demand generation, team leadership, and cross-functional collaboration. She thrives on bringing teams together, aligning marketing with business objectives, and leveraging partnerships to deliver measurable results. A graduate of the Ernest G. Welch School of Art and Design at Georgia State University, she blends creative vision with analytical insight to strengthen brand presence, accelerate market demand, and fuel long-term business success.

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