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ketteQ Named One of the Top Salesforce Apps for Consumer Goods on AppExchange

by Matt Landry, Salesforce Alliance Manager, ketteQ

When it comes to keeping pace in the high-speed world of consumer goods, having the proper digital foundation isn't just helpful; it's essential. We're proud to share that ketteQ has been named one of the Top Salesforce Apps for the Consumer Goods Industry on the Salesforce AppExchange.

This recognition, curated by Salesforce developer and writer Mykhailo Radchenko, highlights purpose-built solutions that help manufacturers, distributors, and retailers overcome the unique challenges of today's supply chains, from inventory chaos and erratic demand to trade promotions and omnichannel fulfillment. ketteQ's inclusion on this list reflects the rising need for adaptive planning systems capable of navigating complexity with speed, precision, and agility.

Why ketteQ Stands Out

ketteQ's supply chain planning solution is natively built on Salesforce and specifically designed to meet the demands of the consumer goods industry. Whether it's planning for seasonal demand spikes, optimizing promotional lift, or launching new products across diverse retail channels, ketteQ enables smarter, faster decision-making.

At the core of our platform is PolymatiQ™, our agentic AI solver engine that runs thousands of simulations in real-time. Unlike legacy planning systems that rely on static models or single-pass solves, PolymatiQ™ continuously tests and adapts, ensuring each plan is optimized for service levels, cost, and responsiveness.

Key features include:

- AI-Driven Demand Forecasting that improves OTIF delivery and minimizes excess inventory.

- Inventory and Fulfillment Optimization to synchronize stock levels across distribution centers and retail outlets.

- Sales & Operations Planning (S&OP) that bridges commercial and operational priorities, improving the data, processes, and benefits of other Salesforce clouds.

- End-to-End Supply Chain Visibility, delivered through Salesforce-native control tower views, allowing different organizational roles to access relevant supply chain insights.  

Trusted by Top CPG Brands

ketteQ's selection wasn't just based on potential but also on proven results. Leading CPG brands like Alliance Consumer Group, Cosmetica Labs, and Bonide are already seeing significant business outcomes:

  • With brands like NEBO and TRUE, Alliance Consumer Group uses ketteQ to coordinate better forecasting and fulfillment across major retailers, including Amazon, REI, and Lowes. The result is accurate customer order promise dates and fewer stockouts across global channels.
  • Cosmetica Labs, a contract manufacturer for names like L'Oréal and Estée Lauder, turned to ketteQ to manage the uncertainty of new product launches. The system helps align production, demand planning, and supplier visibility—critical for the success of time-sensitive rollouts.
  • Bonide, a pest control manufacturer, selected ketteQ post-private-equity acquisition to drive operational efficiency and enable growth. Despite evaluating larger legacy vendors, Bonide chose ketteQ for its agility, depth, and Salesforce-native advantages.

A Broader Shift Toward Purpose-Built, AI-Driven Apps

The inclusion of ketteQ alongside standout solutions like Aforza, Pimly, and Fluent Commerce signals a broader shift in the consumer goods industry. Companies are leaving behind generic CRM extensions in favor of highly integrated, industry-specific apps that bring operational intelligence directly into the Salesforce ecosystem.

The shift is grounded in real needs. For example, a global skincare company rolling out a new product line can't afford mismatched forecasts, disconnected fulfillment data, or siloed systems. ketteQ bridges those gaps, enabling teams across sales, operations, and supply chains to collaborate more effectively and respond to disruptions faster.

Moreover, this shift reflects an increasing embrace of AI, not as a buzzword but as a critical tool for supply chain performance. Executives are demanding platforms that not only deliver insights but act on them. ketteQ's adaptive planning platform, powered by PolymatiQ, was purpose-built for that.

Recognition That Reflects Real-World Results

With a 5.0-star rating and more than 21 reviews on Salesforce AppExchange, ketteQ isn't just being noticed; customers are validating it. Our users consistently report measurable improvements in forecast accuracy, service levels, and overall supply chain agility.

This recognition underscores what we hear from the field daily: adaptive planning isn't just the future; it's what the top consumer goods companies are doing now.

What's Next

As the pace of change accelerates and market conditions remain volatile, more consumer goods companies are turning to digital tools that offer resilience and control. ketteQ is proud to be at the forefront of that transformation, delivering faster time to value, smarter planning decisions, and better outcomes, all from the world's #1 enterprise cloud platform.

Explore our listing on the Salesforce AppExchange and read our Why CIOs Are Choosing ketteQ + Salesforce for Adaptive Planning blog.

Let's plan for every possibility on Salesforce.

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About the author

Matt Landry
Matt Landry
Salesforce Alliances Manager

Matt Landry is the Salesforce Alliance Manager at ketteQ, where he leads strategic go-to-market initiatives that connect Salesforce customers with advanced supply chain planning solutions. With a background in supply chain consulting, Salesforce administration and a passion for connecting with people, Matt helps organizations of all shapes and sizes unlock the full value of their Salesforce investment. He works closely with both Salesforce teams and enterprise clients to deliver intelligent, scalable solutions that drive agility and growth.

He also has a wife named McCall and a dog named Freddie.

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