Built to Scale: Zeus Modernizes Supply Chain Planning with ketteQ
Private equity-backed manufacturer eliminates decision latency and accelerates time-to-value with adaptive, AI-powered planning.
Overview
Zeus is a global leader in polymer extrusion and catheter innovation, serving the medical, aerospace, energy, and automotive industries.
With plans to double their revenue in the next 3-5 years, Zeus recognized that incremental improvement would not be enough. The company needed a supply chain planning foundation built for speed, scalability, and financial performance.
“It really was about supply chain transformation for us,” said Tony Balliro, Vice President of Global Supply Chain at Zeus.
Before introducing new technology, Zeus strengthened its operational backbone, reorganizing supply chain end-to-end, centralizing supply planning roles, refining business processes, and reinforcing governance. Only then did the company move into the technology phase of its transformation.
“While ketteQ is not in the Gartner Magic Quadrant, it’s fit for purpose for us and can scale to support the tremendous growth we are expecting in the coming years.”
Challenge
As a largely make-to-order manufacturer, Zeus operates in a high-variability environment where capacity utilization, sequencing, and responsiveness directly impact EBITDA.
Traditional planning cycles often created latency. By the time scenarios were evaluated and decisions finalized, opportunities narrowed. Planning needed to become faster, more responsive, and more scenario-driven.
In a private equity environment, time-to-value is critical. Decision speed directly influences enterprise value.
Zeus needed:
- Faster evaluation of multi-stage production scenarios
- Improved utilization of constrained capacity
- Reduced latency in S&OP, S&OE and decision-making
- A scalable planning foundation aligned with aggressive growth
- Measurable impact without prolonged planning cycles
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Solution
Zeus selected ketteQ, in partnership with Verito, to implement Sales & Operations Planning (S&OP), Demand Planning, and Supply Planning powered by the PolymatiQ™ agentic AI engine.
Instead of running a single deterministic plan, PolymatiQ executes thousands of parallel scenario simulations, enabling rapid evaluation of trade-offs across capacity, sequencing, and customer commitments.
This capability is especially critical in a make-to-order environment, where unexpected orders and constraints require fast, informed decisions.
“Time to value is probably the most important thing in our mind, especially in the private equity space,” Balliro explained.
Implementation began in late spring of 2025, with Phase I implemented in January, 2026 and Phase II is targeted to go live in May of 2026. This reinforces Zeus’s focus on rapid value realization.
Results
Zeus is positioned to deliver meaningful operational and financial impact:
- Reduced Decision Latency: Planning cycles are accelerating, shortening the gap between analysis and executive action.
- Faster, Scenario-Driven Capacity Decisions: Planners can evaluate multiple what-if paths before committing resources, improving agility in a make-to-order environment.
- Stronger Alignment with EBITDA Performance: Supply chain decisions are directly linked to financial outcomes in a PE-backed growth model.
- Elevated Strategic Role of Supply Chain: Planning is shifting from reactive execution to proactive decision support, bringing faster insights into executive discussions.
“Our C-suite is excited about our ketteQ journey talking about it in every monthly review with the entire team, and recognizing the value that it’s going to bring to the organization by eliminating the latency in the planning decisions that we have,” Balliro shared.
Why This Matters
Zeus selected ketteQ based on scalability and fit for purpose.
By combining Verito’s implementation expertise with ketteQ’s adaptive, AI-driven planning capabilities, Zeus is building a modern supply chain foundation designed to scale with aggressive growth targets.
This is not simply modernization. It is the operational engine to eliminate latency, enable scenario-driven decisions, and support the company’s next stage of growth.
Built to scale by design.
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